World Class Scholars
World Class Scholars is a free, online educational and cultural exchange program that connects students and teachers across the globe to foster truly international classrooms.
The objective was to overhaul an outdated sales presentation and transform it into a dynamic, visually compelling project proposal booklet. This redesigned proposal aimed to clearly communicate the innovative vision of global classrooms—bringing together educators and students from around the world. Tailored specifically for presentation at EXPO 2020 Dubai, the final booklet featured a distinctive and engaging design that set it apart on an international stage.
Services: Graphic Design
Industry: Education
Partner Agency: PathForward Communications
Due to the limited selection of photos provided by the client, the design strategy emphasized impactful typography, unconventional text placement, and bold color contrasts to maintain visual interest. To soften the overall aesthetic and create a more approachable tone, organic abstract shapes were integrated throughout the layout.
This project was completed in collaboration with PathForward Communications, a boutique public affairs firm that led and managed the copywriting process.
